This is the first post in my series “Twist, Lick, Dunk: The Oreo Experience.” In this series I plan to explore the ways that Oreo (both the brand and product) is captivating consumers.
Today I’m talking about Oreos and Oreos are unquestionably delicious. Admit it; just the thought of an Oreo right now has you salivating.
Look at that cookie!!!
Since its creation 1912, this simple food has remained the #1 selling cookie in America, and a staple of households and pantries worldwide. In fact, Oreo was the best-selling cookie in the entire 20th Century! And let’s be honest, it’d take a miracle for another cookie to unseat the Oreo in the 21st.
But Nabisco has made their scrumptious little cookie more than just a treat. Oreo has an identity and an extraordinary community behind that identity.
“Oreo has a Facebook community of more than 25 million Oreo lovers around the globe, representing 200+ countries and dozens of different languages. Oreo ranks among the top five brand Facebook pages in the world!“Oreo 100th Birthday Fact Sheet
There are two main components that I believe have led to Oreo becoming such a success.
I will dive deeper into both of these components in following posts. Join me as we delve into what exactly makes up the Oreo experience.
Disclaimer: I am not affiliated with Oreo or its parent companies Nabisco and Mondelez International Inc.
What I want to know is why birthday cake oreos are not sold all the time!! But I agree, Oreo is one of the most well recognized and loved brands…even people that usually go for healthy snacks can’t help but eat oreos.
Couldn’t have said that last part better myself. I completely agree.
[…] my previous post (Twist, Lick, Dunk) I mentioned that since its creation 1912, the Oreo has remained the #1 selling cookie in America. […]